Pricing Detail
SEO Pricing: What You Pay For and What Changes the Cost
Review the factors that shape SEO pricing, including technical complexity, page scope, content needs, competition, implementation, and reporting.
How we charge for SEO
SEO is ongoing work, so we price it as a monthly retainer rather than per keyword or per page. You pay for a fixed team and a regular cadence of work, and the scope is agreed up front.
SEO is delivered through two of our pods:
- Starter Growth Pod: $490 per month (monthly retainer). A dedicated senior SEO lead and web strategist working through a weekly search sprint backlog, with Google Search Console monitoring, keyword tracking, content-gap work, technical fixes and Core Web Vitals checks, plus bi-weekly progress reviews.
- Full-Funnel Scale Pod: $950 per month (monthly retainer). Everything in the Starter pod, plus paid search and social management, AI search optimisation, conversion rate optimisation and conversion tracking.
For the full comparison, see all pricing and pods.
What isn't in the monthly fee
Some costs sit outside the monthly retainer. They are one-time fees, agreed separately before any work starts:
- Large content programmes, for example dozens of new service or location pages in one quarter.
- Development work beyond fixes, such as a site rebuild or migration to a new platform.
- Paid tools or data that a project specifically needs, if you don't already have them.
If any of these apply, we quote them separately so you're never surprised by an invoice.
Monthly and one-time fees at a glance
- Starter Growth Pod: $490 per month (monthly retainer)
- Full-Funnel Scale Pod: $950 per month (monthly retainer)
- White-Label Agency Pod: Custom Pricing (for partner agencies)
- Sprint Diagnostics & Audits: one-time fixed fee, quoted before work starts
- Free first website audit: free (PageSpeed audit, broken-link check and Lighthouse report)
- Ad spend: not included in any fee; paid by you directly to Google, Meta or LinkedIn
GBP, EUR, INR and AUD prices for the pods are listed on our pricing page.
What changes the scope
Two businesses can pay the same retainer and get differently shaped work. What decides the focus:
The state of the site. A site with crawl errors, slow pages or duplicate content needs technical work first. A clean site can go straight to content and authority.
How many services and locations matter. Each priority service or city usually needs its own well-built page. Ten services across three cities is a larger content map than one service in one city.
Competition. Ranking for "plumber in Jaipur" takes less effort than ranking for national, high-value commercial terms.
Approvals. Regulated sectors such as healthcare, legal or finance need extra review time for every page, which slows the cadence.
Who does the implementation. If your developer applies changes, we hand over tickets. If we implement directly, more of the retainer goes on delivery.
Start with a free audit
Before recommending a pod, we run a free website audit: a PageSpeed audit, a broken-link check and a Lighthouse report. If a deeper audit is useful, we quote it before starting. To estimate what search could be worth to you, try the SEO ROI calculator, and for local context read what businesses budget for SEO in Jaipur. The service itself is described on SEO services.
What to expect, and when
SEO builds over months, not days. Technical fixes can be shipped in the first weeks, but search engines take time to recrawl pages and reassess a site, and new content usually needs longer to earn visibility. We don't promise rankings or timelines for specific keywords. Instead, each bi-weekly review shows what was done, what changed in Search Console, and what comes next, so you can judge progress yourself.
Frequently asked questions
Is SEO priced per keyword?
No. We price by team and cadence, because rankings depend on the whole site, not individual keywords.
Is there a minimum contract?
We begin with a 90-day pilot sprint. After that, retainers run month to month with a 30-day notice period.
Are content and technical fixes included?
Ongoing content-gap work and technical fixes are included. Large content programmes or rebuilds are quoted separately.
Which currencies do you bill in?
We bill in five currencies: US dollars (USD), pounds sterling (GBP), euros (EUR), Indian rupees (INR) and Australian dollars (AUD). Each pod's price in every currency is shown on our pricing page.
How do I know which pod I need?
Start with the free audit. We recommend a pod based on what it finds.
Get an SEO quote
Share your website, priority services and areas. Call 7877637475, email sales@imagineinkmarketing.com, or visit Hanging Gardens, Jaisinghpura Road, Bhankrota, Jaipur, Rajasthan 302026.
Next step
Get scope based on the current situation.
Share the website, priorities, constraints, timeline, and the work your internal team can own.
Understand governance metrics and how SEO progress is reported each week and month.
Unsure which model fits your roadmap? Compare pros, cons, and timelines in our guide to choosing an retainer or project engagement.